THE 20% CLUB™ EDGE

The official ACE Blog for real estate success

Why 80% of New Real Estate Agents Fail: The Truth Your Broker Won’t Tell You
Fred M. Bruni II Fred M. Bruni II

Why 80% of New Real Estate Agents Fail: The Truth Your Broker Won’t Tell You

The real estate industry offers incredible opportunities, but the reality is tough: 80% of new agents don’t make it past their first few years. Most brokerages won’t talk about why—because the truth isn’t in their best interest to share.

What’s really driving this agent failure rate? More importantly, how can you avoid becoming just another statistic?

In this article, we’re pulling back the curtain on the biggest challenges new agents face, exposing why traditional broker-centric models often leave agents struggling, and showing you a smarter, agent-first approach that can set you up for long-term success.

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